Create Custom Online Survey for FREE!

Many small businesses utilize online surveys to learn about their customers. Surveys are a great way to get direct feedback about your products, services, and customer satisfaction. If you have ever used an online survey, you may know there is no shortage of free options for creating them. However, these are usually “freemium” - meaning their free version restricts access to certain functions unless you pay.

But what if you’re on a budget, and you don’t want to work around a bunch of restrictions? Google Forms to the rescue!


Here’s what you need to know about Google Forms:


It’s Free!

Google Forms is a completely free online form that is available to all Gmail users.


Unlimited Form Responses (Sort of)

Technically, there isn’t a limit on form entries. However, if you are connecting your responses to a Google Sheet, accepting more than 100k responses may pose an issue (this number varies greatly, depending on the number of questions in your form). You also have the option to download your file as a .CSV and open it with a different program.

Form Logic

Your customers can be directed to specific questions based on how they are responding. If they respond that their favorite color is “red,” you may want to ask them how they feel about the red fabric you sell instead of asking a broader question.


Quizzes

You can turn your form into a lead magnet by asking questions which will be scored and sent to your customer.

Spreadsheet Integrations

Connect your form to a Google Sheet, and all form responses will automatically become be inserted into this specified spreadsheet. This allows you to easily analyze your data without the hassle of importing or exporting anything.


Add-ons

Form add-ons allow you to give your form new features and capabilities such as: automatically emailing PDFs to respondents, updating form questions with frequently input answers, and changing form questions from within a spreadsheet (to name a few). You can also utilize add-ons in the connected Google Sheet to improve your customer interactions and data analytics.



How to access Google Forms:


Login to your free Gmail account at: https://accounts.google.com






Navigate to Google Drive by selecting the grid icon in the top-right corner of the screen







Select Drive









Select + New







Select More>Google Forms










That’s it! You’re ready to create your own customer survey.



Google Forms offers a versatile online form at an unbeatable price (FREE!) that can retrieve customer analytics and help your business make informed decisions. If you have questions about using Google Forms for your business, contact us today! ESB can help you get started with this free online tool.


If you’re already using Google Forms and want to do more, check out our article Send Text and Emails from a Spreadsheet.

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